THE M/J RESOURCE CENTER...
Helpful articles, essays and thoughts from M/J team members that will help shape your strategies, programs and professional development. We feature articles by our staff members that represent cutting edge thinking designed to help you and your nonprofit excel. Stop often to download the most recent works, then browse the complete list by subject area in the M/J archives. Great content that will keep you coming back again and again!
M/J vice president Jeff McLinden shows how the recent tragedy in Haiti provides valuable lessons for every nonprofit and ministry organization in how to (or how NOT to) communicate in the midst of a crisis. Are you prepared? You WILL be -- after you read this important article!
ARE YOU OVER-CONTACTING YOUR DONORS? Jeff McLinden takes on this issue that is a concern for many ministries -- particularly when they could save money by cutting back on communications frequencies (or so say the accounting departments!). See what Jeff has to say about this vital issue in this brand new article!
The economic downturn has some ministries reeling, but with the right development approaches -- especially to major donors -- you can weather the storm. Larry Johnston shows you how in this timely and practical article.
In this insightful and extremely prescient article, Ron Frey provides practical approaches for dealing with tough economic times. What are your donors thinking? What should you be doing?
M/J vice president Jeff McLinden dispels the notion that tough times call for cutbacks in your communications program. He explains not only WHY you must communicate, but HOW in order to keep your donors and partners engaged -- and giving!
Is there a better way to think and plan for your organization’s future success? According to Barry McLeish, the answer is an overwhelming “yes.” This insightful article is critically important to your organization’s survival in the turbulent time ahead!
